Web News - Verify Launch

Trust is a wonderful thing. And so is reassurance. To this end, In Situ Media is launching a proof-of-posting scheme to add an extra degree of accountability to its leisure centre media proposition.

The system, called Verify, was soft launched in May this year, and applies to all 6 sheets sites through 2011. The system relies on the bill poster taking a picture of the completed site and then uploading this to a central website where clients can check the poster is up.

The Verify system incorporates timed and dated photographic evidence, which also means that issues of damage to poster sites or obstructions can be dealt with in a timely and efficient manner.

Guy Steele-Perkins, In Situ Media’s marketing director, says “Advertisers want to know that what they've bought has actually been delivered, so we’ve created Verify to provide the level of reassurance around proof of appearance that our clients need. It’s kind of like a site tour of their campaign without actually leaving the office.”

If you want to find out more about Verify, just call our sales team on 0208 408 6200.

Guy Steele-Perkins, marketing director at In Situ Media, says “... we’ve created Verify to provide the level of reassurance around proof of appearance that our clients need.”

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