Media
Brochures and Literature
In Situ can distribute up to 10kg weight of client literature
per Leisure centre in bespoke dispensers. In 2004 DC Thompson booked
In Situ for the re-launch of the Dandy their main objective
being to get the pre-launch publicity issue into hand hands of
50,000 children. They supported the foyer dispensers with Poolside
6 sheets.
In Situ brochure case
histories
The Dandy
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In Situ was involved
in the re-launch of the Dandy in autumn 2004. While the Dandy
was not strictly brochure distribution, the principal is
exactly the same where bespoke display stands are placed
in Leisure Centre reception areas and supplies of client
literature are replenished on a regular basis throughout
the campaign. In the case of the Dandy the free copies went
like wild fire with many centres clamouring for more supplies
within a few days of the start. Dominant 6 sheets supported
the launch encouraging children to pick up their free copy.
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In Situ Media Pack
